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Malcolm Walker opens the first Iceland shop in Oswestry, Shropshire, selling loose frozen food.

1970

Iceland has grown
to 37 stores.

1980

Iceland has 81 stores and becomes a public company through one of the most successful flotations ever seen on the London Stock Exchange.

1984

Iceland becomes the first UK supermarket to remove artificial colourings, flavourings, non-essential preservatives and monosodium glutamate from its own brand products, two decades before some of its major rivals.

1986

Iceland bans mechanically recovery meat (MRM) from all Iceland brand products.

1990

Iceland has grown to 752 stores and enjoyed 25 consecutive years of sales and profit growth.

1995

Iceland becomes the first food retailer to guarantee that its complete own label range is free of GM ingredients.

1999

Iceland opens more than 70 new stores across the UK, including 51 bought from the receivers of Woolworths, and sales exceed £2 billion for the first time.

2009

Iceland is named Best Big Company to Work For in the UK, and Most Improved big company, while CEO Malcolm Walker is named Best Leader of a big company in the UK at the Sunday Times Best Companies awards.

2012

Iceland enters food production by acquiring its supplier Loxton foods later renamed Iceland manufacturing Ltd.

2012

Iceland is named Best Big Company To Work For in the UK for the second time in three years, having been placed second in 2013.

2014

Iceland opens the first of its new concept larger stores, The Food Warehouse.

2014

Iceland launches its new “Power of Frozen” marketing campaign, designed to change public perceptions of frozen food.

2015

Iceland invests £ 2 million in a modern new state of the art professional kitchen to develop and innovate Iceland products.

2016
2018

Iceland becomes the first major retailer in the world to commit to eliminating plastic packaging from its own label products – to be completed by 2023.

Iceland launches its range of
frozen foods in india

2018